The company behind Truth Social plans to become one of the world’s largest corporate Bitcoin holders through ambitious fundraising effort
Trump Media and Technology Group (TMTG), the publicly traded company behind President Donald Trump’s Truth Social platform, announced Tuesday a groundbreaking $2.5 billion initiative to establish one of the largest corporate Bitcoin treasuries in the world.
The ambitious plan will position TMTG as the third-largest corporate holder of Bitcoin globally, trailing only MicroStrategy (now called Strategy) with $63 billion in Bitcoin holdings and crypto mining company MARA with $5 billion worth of the cryptocurrency.
— CoinDesk (@CoinDesk) May 27, 2025
The Deal Structure
TMTG will raise the $2.5 billion through a combination of $1.5 billion in stock offerings at the company’s last closing price and $1 billion in convertible notes priced at a 35% premium. The company has secured subscription agreements with approximately 50 institutional investors to fund the massive Bitcoin purchase.
At Bitcoin’s current trading price of around $109,000, the investment would allow TMTG to acquire more than 22,500 Bitcoin tokens for its corporate treasury. The cryptocurrency will be held alongside the company’s existing cash and short-term investments, which totaled $759 million at the end of the first quarter.
Custody of the Bitcoin holdings will be managed by established crypto platforms Anchorage Digital and Crypto.com, providing institutional-grade security for the digital assets.
Strategic Vision and Leadership Commentary
TMTG CEO Devin Nunes, a former California congressman, called Bitcoin an “apex instrument of financial freedom” and described the move as a “big step forward” in the company’s plan to acquire “crown jewel assets consistent with America First principles”.
Nunes positioned the Bitcoin investment as both a growth strategy and a defensive measure, suggesting it would help protect the company from what he characterized as ongoing discrimination by traditional financial institutions against conservative businesses.
The announcement represents a dramatic evolution for TMTG, which began as a social media platform centered around Trump’s Truth Social but has increasingly pivoted toward financial services and cryptocurrency ventures.
Market Response and Corporate Performance
Shares of Trump Media fell 8-10% following the announcement, reflecting investor uncertainty about the company’s strategic direction. The stock has experienced significant volatility throughout 2025, declining nearly 30% year-to-date despite the broader cryptocurrency market’s strong performance.
TMTG currently maintains a market capitalization of approximately $5.3 billion, a valuation that appears disconnected from its traditional business metrics. The company reported just $3.6 million in revenue against a $400 million loss in 2024, highlighting its transition from a conventional media company to a crypto-focused investment vehicle.
President Trump indirectly controls more than 114 million shares of TMTG through a revocable trust, giving his family significant influence over the company’s strategic direction.
Broader Crypto Ecosystem Context
The announcement comes as corporate Bitcoin adoption accelerates under the Trump administration’s pro-cryptocurrency policies. Several other companies have attempted to replicate MicroStrategy’s successful Bitcoin treasury strategy, including GameStop and various biotech firms.
The trend has gained momentum with the formation of new Bitcoin-focused investment vehicles. Cantor Fitzgerald recently announced a partnership with Tether and SoftBank Group to launch Twenty One Capital, a Bitcoin-buying entity valued at $3.6 billion.
Trump Family’s Expanding Crypto Portfolio
The Trump family has rapidly expanded into multiple cryptocurrency ventures, quickly accumulating hundreds of millions of dollars in digital assets. Their crypto portfolio now includes Trump NFTs, a meme coin, a stake in newly formed bitcoin producer American Bitcoin, and World Liberty Financial, a decentralized crypto platform offering a U.S. dollar-pegged stablecoin.
TMTG has also partnered with Crypto.com to develop exchange-traded funds that will provide investors access to cryptocurrency price movements alongside traditional securities, pending regulatory approval.
Also Read: Trump Media Group Plans $3 Billion Crypto Investment Amid Denials and Controversy
Regulatory Scrutiny and Political Implications
The expansion into cryptocurrency has attracted attention from lawmakers, including Democratic Senator Elizabeth Warren, who questioned the U.S. securities regulator about its oversight plans for Trump Media’s planned ETFs.
The Bitcoin treasury announcement coincides with Bitcoin 2025, the year’s largest cryptocurrency conference taking place in Las Vegas, where multiple Trump administration officials are participating, including Vice President JD Vance and Trump’s sons Donald Jr. and Eric.
Industry Implications
TMTG’s massive Bitcoin investment signals a potential shift in how politically aligned companies approach treasury management and corporate strategy. The move builds on growing Republican criticism of traditional banking institutions for allegedly discriminating against conservative businesses.
The $2.5 billion commitment represents one of the largest single corporate Bitcoin purchases announced to date, potentially influencing other companies to consider similar treasury diversification strategies.
As Bitcoin continues trading near all-time highs and institutional adoption accelerates, TMTG’s bold investment strategy positions the company at the forefront of the corporate cryptocurrency movement, though questions remain about the long-term viability of such concentrated digital asset exposure.
The success or failure of this ambitious Bitcoin treasury strategy will likely serve as a crucial test case for other companies considering similar cryptocurrency-focused corporate transformations in the evolving digital asset landscape.
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